The BIG3. Where the Legends Play.
Launching June 24th, 2017, BIG3 is professional basketball league, played in a 3-on-3 format and featuring veteran NBA players like Allen Iverson, Rashard Lewis, Kenyon Martin, Mike Bibby and Chauncey Billups. Legends like Gary Payton and George Gervin will coach.
The BIG3 was co-founded by Ice Cube and Jeff Kwatinez. The league's President and Commissioner is former NBA Player's Association Deputy Executive Director Roger Mason Jr.