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BIG3 AND SNICKERS TEAM UP TO CREATE FIRST-EVER REFEREE…
LOS ANGELES – June 24, 2023 – Today, the BIG3 announced that Snickers, a Mars brand, will be joining the league as its official referee jersey patch partner. The first-of-its…

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BIG3 SIGNS EXCLUSIVE PARTNERSHIP WITH DAILY FANTASY SPORTS…
PrizePicks Becomes BIG3’s First Daily Fantasy Partner, Expanding Footprint in Sports and Entertainment Landscapes for both Companies LOS ANGELES – June 21, 2023 – The BIG3 today announced they have…

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MASN AND ICE CUBE’S BIG3 LAUNCH PROGRAMMING AND…
3 on 3 Professional Basketball League is the Hottest Growth Property in Sports Growing Ratings and Community Impact Programs is Focus of MASN-BIG3 Partnership Network Joins CBS Sports as Media…

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2023 BIG3 Draft Selections
LOS ANGELES – June 2, 2023 – The 2023 draft was hosted live from the Microsoft Lounge in Culver City, California on the league’s Instagram account. BIG3 CEO and Co-founder, Ice…

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The Sun: Ice Cube hoping for royal welcome from King…
ICE Cube is considered rap royalty in the United States – and he wants to crown his trip to London this summer by hanging out with King Charles III at his…

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The Detroit News: BIG3 basketball league set to return to…
The BIG3, the 3-on-3 basketball league founded by rapper Ice Cube, will embark on its sixth season this summer, which includes a return to Little Caesars Arena in downtown Detroit….

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2023 Season Schedule
Today, the BIG3 announced the full schedule for its sixth season that will tip off at United Center Arena in Chicago, IL on June 25, 2023. The 10-week season will…

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BIG3 Wins Inaugural Sports Business Journal Award For Best…
Named Best in Web3 for League’s “Forever Experience Action Tokens” which Leverage Blockchain Technology to Offer Ownership-Like Benefits FEAT Holders Include Gary Vaynerchuck and VeeFriends, Bill Lee of MyDoge/DogeCoin, PayPal…

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THE SOURCE: ICE CUBE SAYS THE US IS ‘UNEASY,’ WANTS…
Ice Cube has never been the type to shy away from political conversations. The legendary artist and businessman recently sat down with Wall Street‘s Maria Bartiromo where he discussed the current…

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SportsPro Media: BIG3 In Talks Over Selling Teams
Big3, the three-on-three basketball league co-founded by American rapper Ice Cube, is exploring the possibility of selling some of its teams to external investors, according to Bloomberg. Since being created in…

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Bet.com: BIG3 To Sell Some League Teams
BIG3, the basketball league co-founded by rapper and actor Ice Cube, is negotiating to sell some of its 12 teams to outside investors in a shift to the franchise model used…

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BLOOMBERG: BIG3 In Talks To Sell Teams
Rapper and actor Ice Cube’s Big 3 basketball league is in talks to sell some of its teams as it looks to open up ownership to outside investors, according to…

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Season 6 Cities Announced
The BIG3 announced its sixth season will be returning to a full arena touring model, tipping off at United Center Arena in Chicago, IL on June 25, 2023. The 10-week…

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2022 Season In Review: Tri State
It was an up-and-down year for Tri State. They started the season off hot, but their reliance on the three-point shot ended up coming back to bite them. They suffered…

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2022 Season In Review: 3’s Company
We knew the big story for 3’s Company this season was going to be Michael Beasley. 2022 was the former #2 overall draft pick’s first season with the BIG3, and…

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Season In Review: Ghost Ballers
The Ghost Ballers had a strong start and looked like they’d be in the mix for the Championship in 2022, but were never quite able to get things back on…

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2022 Season In Review: Enemies
It wasn’t the best year for the Enemies, but they did show some promise. Gilbert Arenas’ team, like their coach, is brash and extremely talented, and that combination makes them…

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Season in Review: Bivouac
Things did get better for Bivouac in 2022. As they were coming off a winless 2021 season, that wasn’t a particularly high bar to jump, but the team did make…

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VIA MSN: “Ugly uniforms make me cringe” — Ice Cube…
Right from the jump, Ice Cube wanted everything in Big3 to look sharp. Artistry is not a must-have quality for running a basketball league. However, rap legend Ice Cube begs to disagree….

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Season in Review: Triplets
The Triplets had the rug pulled out from under them in 2022. The team was, as always, well-coached by Lisa Leslie. The Pargo Brothers and Ryan Hollins provided a solid…